All you have to do is:
1.) Download Lyft at http://get.lyft.com/ or in the app store or Google Play store and sign up.
2.) Go to the "Payments" section and enter the code: (The code that you guys would select)
3.) Available to New Users (those who have never taken a Lyft and never redeemed a code)
4.) Request a Lyft to/from our event! Team up with your friends so you can come together!
And isn't it apropos that the cars have pink mustaches?